- We buy or are granted a piece of land, preferably with some forested and some degraded habitat.
- We establish a small business* that uses the resources of the forested land sustainably.
- We use revenues from that small business, donations, and grants to plant more forest, thereby increasing the potential and future size of the enterprise.
- 10% of "profits"* from the small business go into a fund to get another piece of land and start the cycle over.
*See my previous post, The Question, for a list of ideas for such businesses.
*In the non-profit world, what is normally known as "profits" are called "net-positive revenue." The difference is that this revenue cannot leave the organization.